The Forbidden Fruit: How Do Companies Sell Hazardous Products?

Archive for the ‘Drinks’ Category

Do wiiiings let you fly?

In Drinks on March 15, 2011 at 09:46

Put your energy to a use; Red Bull’s approach
(image © Red Bull)

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Perseverance is bliss?

In Drinks on March 8, 2011 at 09:06

How does Pepsi use empowerment to attract an audience?
(image © Pepsi)

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Beer Ads: Drink ‘Till You Laugh?

In Drinks on February 26, 2011 at 17:24

Why don‘t you see drunk people in commercials for products that mostly do one thing: getting you drunk?
(image © Budweiser)

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